RESOURCES
Maximizer blog
Learn everything you need to know about CRM, AI Innovation for sales, and leading sales teams with expert advice.

Latest News

The Wealth Transfer Is Coming. Are You Ready?
Discover how leading wealth managers are deepening household profiles to track generational wealth, mitigate risk, and maintain continuity during the great wealth transfer.

What Is the Role of CRM in the Banking Sector: Enhance Client Relationships
CRM in the banking sector summary Customer Relationship Management (CRM) systems have become essential tools for banks aiming to deliver personalized service, improve compliance, and operate...

Why Is CRM Important in the Insurance Industry: Boost Client Relationships
CRM in insurance summary As insurance firms face increasing client expectations, regulatory demands, and operational complexity, CRM software has become essential. Purpose-built CRMs like Maximizer...

Best Mortgage CRM Solutions: Improve Lending Workflows in 2025
Best mortgage CRM solutions summary Looking for the best mortgage CRM solutions in 2025? This guide breaks down top-rated mortgage CRM software to help loan officers, brokers, and lenders manage...
CRM Insights
View All
The Wealth Transfer Is Coming. Are You Ready?
Discover how leading wealth managers are deepening household profiles to track generational wealth, mitigate risk, and maintain continuity during the great wealth transfer.

From Policy to Portfolio: Why Insurance Agents Need CRM Beyond Contact Management
For years, CRM usage in insurance agencies has often functioned like a digital Rolodex, basic contact storage, some notes, maybe a calendar reminder here or there. Today's insurance landscape...

What the Best Financial Professionals Do Daily
Discover the daily habits top-performing financial advisors, brokers, and wealth managers rely on to build trust, grow AUM, and stay ahead.
Sales Leadership
View All
What Is the Role of CRM in the Banking Sector: Enhance Client Relationships
CRM in the banking sector summary Customer Relationship Management (CRM) systems have become essential tools for banks aiming to deliver personalized service, improve compliance, and operate...

Why Is CRM Important in the Insurance Industry: Boost Client Relationships
CRM in insurance summary As insurance firms face increasing client expectations, regulatory demands, and operational complexity, CRM software has become essential. Purpose-built CRMs like Maximizer...

Best Mortgage CRM Solutions: Improve Lending Workflows in 2025
Best mortgage CRM solutions summary Looking for the best mortgage CRM solutions in 2025? This guide breaks down top-rated mortgage CRM software to help loan officers, brokers, and lenders manage...
AI Innovation
View All
AI Won’t Replace Salespeople – But It Will Make You Unstoppable
Improve your sales workflow with AI’s insights and automation, without sacrificing the human interaction at the heart of selling.

The Future of Sales: How AI-Driven Leading Indicators Change the Game
AI-powered leading indicators give sales leaders real-time visibility to manage momentum, spot risk early, and drive performance before results slip.

AI and the Future of Financial Advisory: How CRM Is Powering Smarter Client Relationships
Discover how AI-driven CRM solutions are transforming financial advisory by enhancing client relationships, automating tasks, and delivering predictive insights. Learn why financial advisors must embrace AI to stay competitive in a digital-first world.
Product Releases
View All
Financial advisors can streamline document workflows with Maximizer’s Docusign integration
Streamline your contract lifecycle with Maximizer’s Docusign integration. Focus on selling, not paperwork, as you centralize data and eliminate redundancies.

Automate Your Sales Process with Maximizer and Zapier
If Zapier supports your application, you can connect it to Maximizer and keep your CRM as the central repository for your customer data – the way it should be.

Get More Out of Your Meetings by Integrating Maximizer and Calendly
Maximizer’s CRM integration with Calendly streamlines meeting scheduling for sales teams, saving time and enabling efficient relationship-building and sales efforts.
Industry Trends
View All
The Three Pillars of Modern Client Trust: Advice, Access & Audit Trails
In a time when referrals start on LinkedIn and clients fact-check advice with a tap of their screen, trust in financial services is no longer built solely in person. Today, it's sustained...

From Factory Floor to Sales Success: Managing complex sales cycles with CRM
Navigate long and complex sales cycles using CRM. AI-powered insights, email and calendar management, collaborative tools, and task management.

Why CRM Is Essential for Modern Financial Services in 2025
CRM is no longer optional for financial services professionals—it’s the foundation for growth, compliance, and client retention. Learn how the right CRM supports advisors in managing relationships, tracking generational wealth, and preparing for succession.