Connect Your Business-Critical Apps

Connect Your Business-Critical Apps

You want to see everything to do with each customer in order to deliver effective, timely service and win customer loyalty. But your business likely uses multiple apps – your email, your accounting software and more. Unfortunately, these apps don’t always talk well to each other, creating data silos that hamstring your ability to work quickly.

We recognize our customers’ needs for easy, cost-effective connectivity. And that’s why we’ve revamped Maximizer CRM to integrate all your tools, effortlessly. The App Directory connects your diverse business-critical apps, bringing you closer to customers, prospects and business partners than ever before.

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Why Database Security Matters and What You Can Do to Enhance It

Why Database Security Matters and What You Can Do to Enhance ItWhat’s so unique about The Library of Alexandria? It was one of the most influential centers of learning in the classical world, so influential that scholars travelled to it from all over the world. The great works contained there included mathematics, astronomy, physics, natural sciences and poetry. This all ended in 48 BC, when the library was destroyed – one of the earliest examples of the devastating effect of data loss, with over 500,000 irreplaceable scrolls reportedly lost.

The advent of digital data storage was supposed to increase the level of data security, but it’s not always the case. The volumes of data being generated today are hard to manage and although there are databases designed specifically with big data in mind, database security still remains a big concern today, even with advanced technologies to mitigate the risk.

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Maximizer CRM 2018 is here

BY Vivek Thomas - President
October 18, 2017

#M2018 CRM 2018 is here

Connecting you like never before 

Your business pays a steep toll for disconnection. Employees spend more time switching between apps than using them; while you struggle to coordinate your team and get visibility across your business.  

But what if there was a way to quickly connect your business, with collective intelligence on customer preferences, history and status? 

Well, now there is. Today’s release, Maximizer CRM 2018, helps you bring everything together, quickly and easily, so you connect with your customers, prospects and business partners like never before. 

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Increase Your Referability by Being Helpful

Increase Your Referability by Being HelpfulAsking for referrals for many of us can feel awkward and unnatural. Too many times the focus is on the work recently completed or the products and services just purchased as a means to prompt the question “who else do you know?”. Doing a “good job” or implementing a “great strategy” and aligning the referral request to those outcomes is a clunky way to cultivate referrals.

An alternative view is to design an experience for the client that is so amazingly beautiful and deliberately [over-the-top] helpful that you don’t even need to ask, they feel compelled to share you. Almost as if the experience you intentionally designed for them cast a spell of urgency in their brain, causing an immediate feeling and sheer need to introduce you to their high-value contacts.

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Why Social Media Plays A Big Part In The New Customer Journey

Why Social Media Plays A Big Part In The New Customer JourneyWhat does the average person spend 2¼ hours a day doing? According to research from Globalwebindex, browsing social media. That equates to a huge 30% of online time. From a business perspective, that gives credence to the need to be seen online. Without social media presence or worse, with inactive accounts, you potentially harm your reputation and stop the customer journey in its tracks. Today, an active social media presence is taken as a sign of a sound, reliable brand.

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