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MaxTalks (video): Leading & Lagging Indicators

April 29, 2026
MaxTalks (video): Leading & Lagging Indicators

President and CEO, Iain Black, highlights why leading indicators are one of the most effective tools for sales managers.

For sales managers, leading indicators versus lagging indicators provide the best assessment of their team's progress. In short, lagging indicators assess their environment based on past activities or happenings while leading indicators look forward. In Sales Leader Edition, we've included this tool to assist sales managers in coaching and following up with their teams to ensure every quarter has the highest probability of success.

Watch here as Iain Black details why Maximizer chose to use leading indicators in its recent release.

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