April 17, 2022 — Maximizer, a pioneer in Customer Relationship Management (CRM) solutions, is delighted to announce that Mike Curliss has joined Maximizer as VP of Sales.

With an extensive background in SaaS – managing sales, professional services, and business partner channels – Mike was most recently VP Sales & Business Development for Two Hat Security, which was recently acquired by Microsoft.

He was also Sales Director at Vadim Software, following a decade working with international brands (including Sony, and Ericsson) in channel management and territory/national account management capacities.

Mike frequently turned to Maximizer over the years, as part of solving his companies' needs. His familiarity with the tools grew to a familiarity with the people in our company, which led to a solid “fit” when Maximizer initiated its search for someone with his rich set of experiences and credentials.

"We will be counting on Mike to take our direct and partner sales teams and coach them to higher levels, leveraging his end user experience," said Iain Black, President and CEO of Maximizer. "At the same time, he will be working with our senior leadership team in developing plans for expansion into new markets."

Over three decades Maximizer has become one of the business world's go-to CRM providers, who relentlessly strives to be an industry leader in sales management tools.

"We are pleased to have Mike join us, with his proven sales leadership and experience," said Black. "He will be an invaluable addition as we embark on our next successful chapter."

About Maximizer

Maximizer is a leading CRM software company dedicated to providing cutting-edge solutions that streamline sales and marketing processes for businesses of all sizes. With a focus on innovation, driving revenue success, and now harnessing the power of AI, Maximizer has become a trusted partner for companies seeking to elevate their sales and marketing strategies for over 30 years.

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