CRM INTEGRATIONS

Plug the systems that run your firm into Maximizer

Insurance carriers, investment data lakes, Microsoft 365, and dozens of marketplace tools. All flowing into a complete view of your advisors’ book of business.

Trusted by Canadian financial practices

IA Logo BNP Paribas Logo Raymond James Logo

You have the tools.
Can your team use them?

Strong Infrastructure, Limited Access

Your firm has invested in PAS, investment platforms, carrier feeds, and data lakes. The data is good. The data is centralized. The data is governed.

Advisors Still Work Without the Full Picture

It just does not reach the advisor. So advisors rekey it, chase it, or work without it. Client conversations happen without the full picture, and your data investment never shows up in the work it was meant to support.

Disconnected Systems Create Missed Opportunities

Fragmented systems. Manual data retrieval. Opportunities that slip through.

Your firm’s data, finally useable in your CRM

Maximizer connects to 11 insurance carriers. If your firm holds investment data in a data lake, we can plug into that too. Talk to us about bringing positions and policies into a single advisor view.
Logos of the eleven insurance carriers Maximizer connects to, with its two investment platforms shown beneath.

Connect to the systems your firm already runs

Maximizer takes direct feeds from major insurance carriers and pulls investment data from your firm’s data lake. Both flow into the advisor CRM as one record per client.

Your firm chose those systems for a reason. Maximizer does not replace them. It connects, pulls the right data into the right client record, and keeps it accurate through regular, automatic syncs. Advisors stop juggling logins. Head office stops fielding requests for data that already exists.

One view of every client, investment, and policy

Maximizer pulls connected investment and insurance data into a single visual view of each client. Assets, policies, accounts, contributions, and beneficiaries, under one client record. No more switching platforms to piece a client together.

When an anxious client calls about their portfolio, the advisor pulls up the full picture on the spot. No callback, no scramble. Coverage gaps and underweight positions sit side by side, so the advisor spots them in seconds. IQ Boost, Maximizer’s built-in AI, takes it further. Ask it to analyze a client’s positions and coverage, and it tells the advisor what to act on next.

Less manual entry, more face time with clients

When investment and policy data syncs with your firm’s systems, advisors stop acting as data entry clerks. They spend their time on planning, conversations, and growth. Head office gets a cleaner data trail because the data does not pass through human hands on the way in.

That means faster onboarding for new advisors, who inherit a book that is already populated. It means fewer fat-finger errors and fewer reconciliation cycles. And it means more advisor time spent on the work that actually grows AUM.

What we connect to

Insurance carriers

Beneva
BMO
Canada Life
Co-operators
Empire Life
Equitable Bank
Foresters Financial
iA Financial Group
ivari
Manulife

Investments, through your data lake

Croesus
Univeris

We also connect to MS365

Maximizer offers advanced features designed to enhance your sales efforts and optimize your workflow within Microsoft 365 tools.

 

Check out our App Marketplace

Connect Maximizer to the tools your team already relies on. With hundreds of integrations, you can sync your data, streamline your workflows, and keep everything working together in one place.