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6 Questions To Ask Before Investing In Inbound Marketing

6 Questions To Ask Before Investing In Inbound MarketingGetting the go-ahead for an inbound strategy can be challenging. To achieve buy-in, there are multiple considerations to make and cases to prove.

As every business has unique requirements and goals, in-depth planning is key to secure budget and make the most of resources. But first, you need to know what to invest in and how that investment can achieve ROI for your business.

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Using Gmail for Company Email? Not a Problem for Your CRM Solution!

Using Gmail for Company Email? Not a Problem for Your CRM Solution!

The concept of using your CRM solution as the single point of truth for customer information is hardly a new one. Companies that have either adopted CRM or are considering adopting one understand that keeping immaculate records of communications with contacts and prospects alike is key to understanding the wants and needs of those individuals.

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The Supreme Role of Cloud Computing in Media and Entertainment Industry – A Perspective

The Supreme Role of Cloud Computing in Media and Entertainment IndustryChanging consumer preferences for content consumption, increased consumer exposure to globally relevant digital content, incessant improvements in content display technologies and hardware, and technological advancements in general; everything has changed the way digital content is delivered to consumers.

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Entering the era of the robo-advisor

Header - The robo-advisor: friend or foe?

The advent of the robo-advisor is shaking things up in wealth management. In the last three years alone there have been over a dozen robo-advisor websites created in Canada, with WealthSimple and JustWealth to name two. The rise of FinTech is undoubtedly going to change the way traditional advisors work, but rather than let new technology shake things up, it’s those who embrace these changes and turn them to their advantage who are going to prosper.

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Cyber Security And Protecting Companies Data

Cyber Security And Protecting Companies DataEnsuring that confidential company information is protected should be one of the top priorities of all organisations. Confidential information can include everything from trade secrets to the company financial information. Identity thieves could decide to steal money from unprotected companies in general, or they could decide to steal important information in order to sell it all to rival companies. Companies can prevent countless disasters with the right methods of data protection.

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