Your First 90 Days as a Sales Manager

BY Jeff Propp – Head of Revenue
September 17, 2018

So you are the new Sales Manager, congratulations! While you may have thought getting the right company to give you the job offer was a challenge, you still have work ahead of you. The good news is that with a little pre-planning you will do great and can easily go on to become successful in your field. It’s all about having a plan and knowing what to do in those first 90 days.

The first 90 days in your new sales management role will help lay the foundation for things to come. Go in looking weak to your team and they may always see you as that way. Come on too strong and you may create bad blood from the start. It’s important to enter the position with an open mind and a steady hand. As in other areas of life, first impressions go a long way.

Here are some tips to keep in mind for helping you to get through the first 90 days as a sales manager

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The 8 secrets to CRM adoption success

BY Reg Robazza - Director, Customer Support & Information Services
September 12, 2018

A CRM implementation isn’t coin-operated...

A CRM implementation isn’t coin-operated.

Achieving a successful CRM ROI instead takes focus. It’s about planning, getting your technology and people working together. And there are many moving parts that can impact your total cost.

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How to Improve your Sales Processes with the Right CRM Strategy

BY Jeff Propp – Head of Revenue
August 23, 2018

How to Improve your Sales Processes with the right CRM Strategy

As an organization, your sales team depend on the right data points at the right time to win over prospects. And sales team leaders depend on that information to predict and plan.

But sales processes often struggle to keep pace with evolving customer expectations. Outdated data collection methods keep information siloed -- making it difficult to achieve personalization, clarity and consistency.

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The Fundamental Steps to Ensuring Rock-Solid Client Data Security with Financial CRM

BY Achim Klor
July 4, 2018

The fundamental steps to ensuring rock-solid client data security with Financial CRM

In Financial Services, many companies prefer to keep client information locked tight in-house to guarantee complete protection. This legacy thinking is with significant justification. Those who let personally identifiable client data slip face massive loss of reputation, loss of clients, plus punitive fines and lawsuits.

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The Top 3 Areas You Need To Invest In To Empower Your Sales Managers

BY Monika Götzmann - Guest Blogger
June 27, 2018

New Maximizer--QuoteWerks Integration Makes for a Kickass Sales Experience

In many sales organisations, a few top performers tend to totally crush their numbers. While others struggle just to hit quota.

To boost overall performance, companies invest heavily in sales enablement -- tools and training designed to help each salesperson up their game. However, according to conclusions  from CSO Insights, the research arm of sales and service solutions provider Miller Heiman Group, many companies may not be targeting their enablement spend effectively.

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Are you Suffering From a Sales and Marketing Disconnect?

BY Alison Smith - Head of Marketing EMEA
June 21, 2018

New Maximizer--QuoteWerks Integration Makes for a Kickass Sales Experience

In the UK, Maximizer is a proud sponsor of a series of prominent regional business expos and at the most recent one – on our doorstep here in Berkshire – I had the pleasure of holding a free workshop for delegates alongside my colleague Diego Lunardi, our Head of Sales.

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Building Ideal Buyer Personas

BY Alison Smith - Head of Marketing EMEA
October 5, 2017

Building Ideal Buyer PersonasYou have identified your key target markets or customer groups through segmentation and your most profitable customers using CLV, you are now ideally placed to take the next step and define profiles or buyer personas.

These are fictional, generalised representations of your ideal customers, which can be used across all functions of your business, to help you attract and relate to your customers as real people rather than just numbers. The creation of personas was, at one time, only practiced by large corporates; however, as competition grows, it’s increasingly important to have targeted, relevant communications.

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Take the Guesswork out of your Strategy

BY Diego Lunardi, Head Of Business Development - EMEA
September 28, 2017

Take the Guesswork out of your StrategyYou are in business to make a profit. Can you reliably tell which customers are helping fulfil that goal? You have probably identified the customers that interact with you most frequently, but does their frequency realistically mean they will bring you profit?

The reality is that not all customers are created equal; in fact, some require such significant support that they can rapidly eat into your profitability or even generate a loss.

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5 Reasons Why Attending An Event Moves You From Credible To Incredible

BY Amanda Stockhill - Content Specialist EMEA
September 14, 2017

5 Reasons Why Attending An Event Moves You From Credible To Incredible“Everything I have ever learnt in life I learnt from social media” said nobody, ever. Whilst we live in connected, information rich times, there is only so much you can learn from reading blogs and white papers. Interaction, the pooling of experience and ideas: that’s where motivation, inspiration and innovation can be helped to grow.

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Catch and keep prospects

BY Alison Smith - Head of Marketing EMEA
August 31, 2017

Catch and keep prospectsGrowing competition has forced businesses to become more and more creative in their attempts to capture the imagination of the buying audience. As imaginative as sales tactics are, they have revolved around one very simple principle: a strong promotional sales message with the aim of a prospect talking to a salesperson leading to a purchase.

Yet in recent times, the sales model has undergone a radical change. Customers have access to multiple sources of information to conduct their own research before they buy, rather than the traditional route of seeking advice from a brand’s sales team.

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How to improve your performance with one simple zap!

BY Shane Cottreau - Product Manager
August 11, 2016

Maximizer Connect for use with ZapierThe concept of integrations for making life easier and simpler has been around for a long time. One of the early integrations I found really useful was the remote control for the television. The ability to use a device to control how the TV operated without leaving the comfort of my couch was mind blowing.

At the time, the integration was very basic - it only had four buttons, one each for moving the channel up/down, one for volume and another for power. Simple, but mind blowing. Another integration that changed my life was the garage door opener. This wonderful device opens and closes the garage door with the click of a button, saving me from going out in the cold Canadian winter to fight with a frozen door. Instead, from the comfort of my Mom’s warm car, I got to press a little button, watch the door magically rise, and off we’d go to hockey practice at 4 am.

As simple as these integrations are, they were revolutionary at the time. Now, they are part of our day to day lives. We’ve come to trust their dependability and consistency.

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6 Incentives To Motivate Your Sales Reps

BY webmaster
June 24, 2015

6motivateIt goes without saying that individuals are the most valuable resource at any organization. With an economy that can feel like a roller coaster ride, it is more critical than ever to have a motivated workforce. When an employee is more productive, they become more profitable. And conversely, a less productive employee becomes less profitable for your business. With a tight budget, motivating employees can feel daunting and a company-wide raise might not be a viable option. That is why managers need to find other alternative options to motivate their staff. The good news is employees are motivated by more than just cash. Continue reading to learn of great incentives for companies on a tight budget.

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How to Get More Business Using LinkedIn

BY webmaster
February 26, 2015

With over 300 million members, LinkedIn is currently the world’s largest and most successful professional network. LinkedIn started out as a job search board, but it is now highly regarded as a results-oriented B2B marketing tool. Research by suggests that members are almost 50% more likely to purchase from a company they’ve interacted with on LinkedIn. Hubspot found that traffic from LinkedIn generated the highest visitor-to-lead conversion rate (2.74%) of the top social networks, almost 3 times higher (277%) than both Twitter (.69%) and Facebook (.77%). So LinkedIn is important for networking but it can also help you generate leads.  Of course, you have to know what you're doing.

If you want to get more business using LinkedIn, here's how.

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Your Winning Checklist to Making the First Sales Call

BY webmaster
January 26, 2015

Calling a marketing lead for the first time is the most dreaded part of a sales person’s role, real butterflies in the stomach moment, and this fear can over shadow the opportunity.

And that is often what sales reps forget, this first sales call is a new opportunity to potentially sign up your biggest customer yet! So be positive, put a smile on your face (yes it can be heard down the phone!) and follow these 6 steps to successfully making that first sales call…

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How to Be a Better Sales Person

BY webmaster

To be a better sales person you need to consider every aspect and relationship required to close each sale. Long-gone are the days when a sales person could simply pitch up, control the conversation and smash their way through the sales-obstacle mountain without a clue as to where they were going, or where the prospect wanted to be. Make the process from initial sales call to close as successful as possible by following our checklist for each stage of the sales process.

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5 Best Practice Tips for Securing Higher Customer Retention Rates

BY webmaster

It was a Gartner report that presented the statistics indicating 80% of a company’s profit is likely to come from 20% of its existing customer base; yet companies are still frantically focusing on new lead acquisition, which generally speaking, costs more than a well implemented retention strategy.

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