Sales and revenue growth are driving factors for a successful organization. In the era of intense online marketing, the sales focus is still relevant. The most successful organizations are the ones that are able to drive sales and amp up revenues. Enablers such as cloud computing are bringing significant differences to the way all kinds of businesses manage sales and leverage their data and knowledge to beat competitors.
Cloud computing based services, right from workflow and collaboration software to sophisticated CRM Platforms and sales automation software, are helping dynamic businesses speed track their growth, administer fast sales completion, set higher targets per salesman and achieve bigger deals. Let me show you how cloud computing is a platform for businesses to grow their sales numbers and push revenues higher.
Customer Relationship Management in the Cloud
Cloud based tools, especially CRM solutions like Maximizer CRM Live, are worth the investment for all kinds of businesses. These tools capture important data points from different phases of your sales cycles, and process them via advanced algorithms that help your company manage customer relationships like never before.
From getting vital information related to purchase frequency, to getting insight on which product attributes the customers value the most, these CRM tools bring long term process maturity and help your customer service executives, product designers and sales executives achieve more.
By helping your employees understand customers better and deliver the kind of services and products that matter to them, and addressing their concerns effectively, cloud based CRM tools drive repeat sales up, amplify customer lifetime value, and take customers from shoppers to brand advocates.
Real Time Reports To Drive Efficiencies and Proactive Decision Making
Conventionally, sales management uses data that quickly becomes obsolete and rarely updates the data machinery, hence continuing to use outdated measures and processes. No wonder reactive sales teams lose out pretty quickly to proactive sales teams. Cloud computing based tools take your sales management processes from a reactive to a proactive status.
Whereas earlier sales managers used bi-monthly or monthly sales figures to understand how well a sales executive was doing, cloud based tools help managers to easily keep track of daily progress. Cloud enabled tools help the sales teams access key reports on the move, which enables them to make more informed and intelligent sales targeting decisions. Notifications and updates help managers take quick decisions without having to go hunting for data. Also, visual reporting helps sales directors understand and interpret a variety of data and fine tune strategies based on that.
Cloud Computing Apps Delivering Advantages of Big Data and Analytics
Sales driven businesses can leverage their data to significantly improve their prospecting process. Unfortunately, for most businesses, no more than 15% of their data is actually used in the planning and prospecting phases, which makes prospecting a labor intensive and low returns process. However, big data technologies have the potential to change that and cloud computing technologies can make it happen for your business.
With cloud enabled tools and technologies helping with quicker and more accurate capture of data, business organizations can quickly amp up their data repositories. Then, these companies can use cloud computing based data analytics and sales intelligence tools to identify the prospects that are likeliest to transform into customers, and can plan their sales pitches based on that information. This has a massive impact on the effectiveness of sales activities, and it’s guaranteed to improve the monthly sales numbers for your organization.
Data analytics based cloud computing applications help companies identify the right customers to target, help them connect with potential customers with profiles similar to existing customers, and also help them plan the right marketing messages to broadcast to different prospect groups.
Near 100% Uptimes and Connected Workforces – Enablers for Driving Sales and Revenue
Cloud computing, essentially, is about delegating the majority of your organization’s IT needs, right from data storage to data analytics, to a vendor. Compared to the traditional method of getting proprietary apps built for your company, this comes with significant advantages.
Most importantly, because there’s a vendor, like Maximizer, with a SLA (Service Level Agreement) contract in place, organizations experience high up-time, with quick response to any IT issues. This continuity is imperative for sales teams to complete deals quickly, because they are always aided by the technology to get the paperwork done, get the contracts signed, track sales processes, and what not.
Additionally, cloud computing technologies help organizations realize the ‘connected workplace’ status, where there are no communication or access gaps pulling employee productivity down. Sharing sales prospects across sales territories, helping with customer query responses, making alternative plans for sales deals going the wrong way – you name it, and a connected workplace shoots down the problem in a jiffy.
The flexibility, efficiency, security and functionality that cloud based applications bring to an organization’s tech processes are guaranteed to catalyze critical and core functions such as sales, service, prospecting, product design and innovation. Get on-board the Cloud Revolution today!