Home » Articles » Get it together! – with a new Hubspot connection

You depend on your many business apps. Like a surgeon’s tools, each serves a very specific purpose. You’d never give up that precise functionality. Still, you need to bring your data together to align your teams. And manual data entry is just tedious.

That’s why we gave you a pre-built MailChimp connection: so you could effortlessly flow leads from inspiring email campaigns straight into Maximizer, worry-free.

This month, we deliver more of the same. Say hello to our new connection for HubSpot, rolling out this week. It offers Maximizer users unprecedented connectivity and control, friendly to both your time and bottom line.

Bring sales and marketing together

HubSpot’s amazing for what it does: empowering businesses to foster engagement and accelerate conversions.

There’s just one catch. Your sales department will want to leverage the superior sales automation of a CRM. How do you ensure they get full access to lead information for informed action across the sales cycle?

Our new HubSpot connection helps you with precisely that. And it promises to be truly massive. You can now flow up to 40 fields worth of lead data straight into Maximizer — completely free. Once you plug in the new HubSpot integration you can have reps call up precise data such as lead score, conversion date, Facebook clicks and lifecycle stage.

With lead data centralized in your CRM, your sales team can leverage shared intelligence on customer history, preferences and status to deliver effective, personalized outreach. While your marketers can continue to live in their marketing tools without having to switch apps all the time.

You can also exploit Maximizer’s powerful dashboards to the max and get streamlined clarity on your lead performance. And this is just the start. We’re committed to building Maximizer up as the hub for your customer information. After we’ve connected your e-marketing apps, we’ll be enhancing your dashboards and reports, with yet more pre-built connections coming down the pipe every month.

Stay tuned for more!

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