Cloud CRM & Computing Articles > Blog | Maximizer CRM

New Maximizer–QuoteWerks Integration Makes for a Kickass Sales Experience

BY Jan Carter - Head of Product & Development
June 14, 2018

New Maximizer--QuoteWerks Integration Makes for a Kickass Sales Experience

Avid QuoteWerks users rejoice. We’re proud to announce a brand new integration with the market-leading sales quoting and proposal software. Now sales teams will be able to accelerate their productivity and close deals like never before.

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Another Killer Quarter for Salesforce Proves Cloud CRM’s Incredible Potential

BY Vivek Thomas - President
June 1, 2018

Another Killer Quarter for Salesforce Proves Cloud CRM’s Incredible Potential


Once again, Salesforce brings home the bacon. The company recently announced a whopping $3.01 billion for its FY2019 Q1 results. With anticipated 25% growth over last year’s numbers, Salesforce is on track to extend its multi-year winning streak deep into the black.

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5 Foolproof Strategies to Guarantee a Successful Cloud CRM Implementation

BY Vivek Thomas - President
May 31, 2018

5 Foolproof Strategies to Guarantee a Successful Cloud CRM Implementation

The radical shift to Software as a Service (SaaS) continues apace. Forrester Research expects cloud CRM will become the single most common deployment model for CRM within five years, with newer SaaS solutions replacing most on-premise installations.

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Top Advantages of Cloud vs. On-Premise CRM – Comparing Total Cost of Ownership (TCO)

BY Reg Robazza, Director Customer + Information Systems (Americas)
May 2, 2018

The debate over the Total Cost of Ownership (TCO) of cloud vs. on –premise software choices is still a hot topic. Pundits debate the merits of renting vs. owning. But complicated questions like quantifying the long-term costs of IT management, plus the intangibles (uncertainties like downtime) – can make comparing the two a bit like apples to oranges.

We wanted to confirm for ourselves what the advantages of a Cloud CRM vs. an On-premise installation – and here’s what the experts had to say:

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Top 4 Cloud CRM Myths Busted

BY Reg Robazza, Director Customer + Information Systems (Americas)
March 12, 2018

Companies looking to accelerate profits turn to cloud adoption as a way to stay on the leading edge of major global enterprise software at a cost they can easily absorb. Yet, according to Vice President and Gartner Fellow Daryl Plummer, while extremely valuable, cloud computing also represents one of “the most misunderstood… innovations in current IT and business strategies.”

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Got Cloud Computing Questions? Get them Answered!

BY Mike Richardson, Managing Director - EMEA
November 30, 2017

Got Cloud Computing Questions? Get them Answered!Cloud computing is hailed as the preeminent advancement for 21st Century businesses. However, it’s easy to be overwhelmed with the sheer amount of information available on the cloud and making a reliable evaluation can be time consuming and complicated. To help, we have brought together a brief guide to explain the top 5 questions frequently posed by businesses considering cloud software.

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The Supreme Role of Cloud Computing in Media and Entertainment Industry – A Perspective

BY Mauricio Prinzlau - Guest Blogger
February 14, 2017

The Supreme Role of Cloud Computing in Media and Entertainment IndustryChanging consumer preferences for content consumption, increased consumer exposure to globally relevant digital content, incessant improvements in content display technologies and hardware, and technological advancements in general; everything has changed the way digital content is delivered to consumers.

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Unhacked, cloud and backup providers with the strongest security today

BY Mauricio Prinzlau - Guest Blogger
October 17, 2016

cloud and backup providers with the strongest security todayHow relaxed do you feel when you roam around with your car keys, whose duplicate versions have been stored as a backup in a safe place?

And while availing the services of cloud backup providers for your business’ data, the same feeling is bound to exist. After all, your local data would be backed up online on one or more servers that are safeguarded by the service providers. You also use backup services. In this way, when your local data is no longer available (due to it being deleted or because of any other similar reason), you can quickly restore it from the cloud.

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How CRM changed cloud and cloud changed CRM

BY Ian Moyse - Guest Blogger
October 4, 2016

How CRM changed cloud and cloud changed CRMCRM (Customer Relationship Management) is one of the forerunners of cloud technologies and remains one of the great success stories in the space and itself has been dramatically changed as it has moved from an on network led market to the verge of being dominated by cloud offerings.

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5 CRM Benefits That May Not Be Obvious to End Users

BY Nicole
September 8, 2016

5 CRM Benefits That May Not Be Obvious to End UsersCRM solutions exist to help you succeed - build deeper relationships with your customers, proactively anticipate and address their needs, provide stellar customer service and more. You need to know how to leverage the best options available to increase efficiency and implement business processes that have a high impact on your success.

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What’s behind the Tornado surrounding the Cloud?

BY Brad Hartfield - Senior Solutions Architect
August 17, 2016

Find out why you should move your business to the cloudI’m sure you agree the word “cloud” is attached to pretty much everything these days - and I’m not talking about why some folks couldn’t see the shooting stars filling the sky during last weekend’s Perseid meteor shower! In reality, the cloud is uber relevant in both our personal and business lives.

For example, we save our personal photos, videos and online conversations to the cloud, so that we can share them easily with family and friends, while businesses have many applications “up there”. Rather than installing and maintaining software on an internal server, companies are taking advantage of SaaS (Software as a Service) cloud-based server solutions.

Maximizer, too, is part of the cloud. We allow customers to either install Maximizer CRM on their own servers (their cloud) or on Maximizer Servers (our cloud).

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What is Cloud and why is it the No. 1 choice for SMEs?

BY Andrew Heriot - Head Of Services EMEA
May 18, 2016

what is cloud computing?Although more and more businesses are enjoying the benefits of cloud computing, there are still lots of companies out there who have yet to take advantage of this growing trend. If you’re among these people, but don’t want to miss out on the benefits the cloud can bring, hopefully I can help you get to grips with it.

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What Is Web Access and How Does It Differ From Cloud CRM?

BY Mike Richardson, Managing Director - EMEA
November 13, 2015

on premise web access CRM vs cloud crmCRM industry news has heavily revolved around the cloud for a few years now and there has been various predictions forecasting the end of traditional on-premise CRM software. Looking at the success of cloud CRM, it isn’t surprising that such speculation is taking place, and when you consider the decline of the PC and the rise of the mobile device, it actually makes a lot of sense to foresee office based on-premise CRM dying out.

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How To Transition From On-premise To Cloud CRM?

BY webmaster
October 28, 2015

You've made the decision to move your established on-premise system into the cloud, and you will see the benefits from having information at your fingertips everywhere you go...but where do you go from here? How do you actually go about implementing the system, and making the transition as smooth as possible?

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Considerations For Migrating Your CRM To The Cloud

BY Richard Brunton - Guest Blogger
October 27, 2015

crm, cloud, migrationIn our last post we looked at choosing the right cloud platform for your hosted CRM application. This time round we’re looking at what your business needs to consider before you migrate your data into the cloud.

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Benefits of Cloud Computing – Infographic

BY Andrew Heriot - Head Of Services EMEA
October 19, 2015

Cloud computing is something that has taken the business world by storm. Not only has it changed how businesses store data, it has changed how they use applications, collaborate and communicate. This infographic the many ways in which Cloud computing can be utilized by businesses.

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How SMBs are eliminating the technology edge of big business through cloud CRM

BY Mike Richardson, Managing Director - EMEA
October 12, 2015

cloud CRM, SMB's Two irresistible trends in cloud computing are converging to fundamentally change the shape of enterprise technology: Small and Medium Businesses (SMBs) are flocking to the cloud in droves and Customer Relationship Management (CRM) solutions are reaching whole new markets through Software-as-a-Service (SaaS) offerings.

The massive technological advantage that huge global corporations held over smaller competitors is now being seriously eroded. Not too long ago, SMBs couldn’t hope to compete with the corporate giants and the banks of servers, bundles of software licences and pools of IT staff – not to mention the physical space, on-site security and financial resources – these companies could draw on by virtue of their size and scale.

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Which Is More Expensive Cloud or On-Premise Purchased CRM?

BY Andrew Heriot - Head Of Services EMEA
October 7, 2015

Which Is More Expensive Cloud or On-Premise Purchased CRM? (TCO)Is long-term total cost of ownership for on-premise CRM really lower than that of a cloud solution?

The debate between operating expense (aka opex, the cloud's approach) and capital expense (aka capex, the on-premise approach) is waged daily at companies. Although there are trade-offs no matter what a firm chooses, it's clear that opex is increasingly favoured. In the age-old rent-versus-buy debate, the cloud is making rental very compelling.

With the rise of cloud computing over the last couple of years, everybody thinks they have a pretty clear grasp of the facts regarding the conflicting arguments. Most are based on supposition, not actual research, until the Yankee Group ran the numbers. Although it has been a few years since the Yankee Groups breakthrough study, comparing hosted CRM systems to on-premise solutions for small and medium enterprises (SMEs), it still sheds valuable light on the debate over cloud verses in-house and even shatters a few myths.

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Who Is Responsible For Data Security?

BY Andrew Heriot - Head Of Services EMEA
October 5, 2015

data, security, cloud, responsibility Cloud computing changes the equation of responsibility and accountability for information security and poses some new challenges. When processing personal data in the cloud, who's responsible for data integrity and security? Who's liable for any data loss or security breach? Often, the biggest threat to data stored remotely, turns out to be the failure to understand who’s responsible for keeping it protected!

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Is There Too Much Choice in CRM?

BY Nicole
October 2, 2015

Studio shot of a laptop and computer at a workstation. All screen content is designed by us and not copyrighted by others, and upon purchase a user license is granted to the purchaser. A property release can be obtained if needed.

There is no doubt that for customer-facing businesses, having Customer Relationship Management (CRM) software is a must. If you are in doubt, you need to click through a few of our other blogs to better understand the benefits of CRM – whether you are a major global corporation or a more locally-focused small to medium enterprise (SME).

Frankly, everybody who deals with customers needs a CRM solution, so I can see only one reason why some companies seem not to be joining the craze: ‘paralysis of analysis’. Put simply, ‘paralysis of analysis’ means ‘failure to react as a result of over-thinking’ and it is a recognised and a critical problem in sports. When a striker kicks a ball, a goalkeeper has to decide in a split second which way to throw himself. In result, desperately trying to make the best decision, he may not move at all as the ball lands in the net behind him.

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Addressing Your Cloud CRM Security Concerns

BY Andrew Heriot - Head Of Services EMEA
September 30, 2015

secure, cloud, security ‘Cloud Computing' seems to be the hot topic in business circles these days. As a technology consultant I can walk into a room full of business owners and mention the word ‘cloud' and I’ve got a captive audience. While many businesses have been quick to adopt the opportunities of cloud technology, there are an equal number of businesses who are still wary of this new technology & although they understand the benefits that could computing can offer them, they are understandably wary.

Security, privacy, ownership & reliability are the top 4 concerns from small business owners when it comes to adopting cloud technology. Interestingly Microsoft conducted a survey that reported that 60% of SMB’s had concerns about data security in the cloud, 45% worried about losing control over their data and 42% doubted the reliability of the cloud. Below I address each of these concerns and see whether those fears are founded in reality.

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Big Cloud Benefits For Your Small Business

BY Andrew Heriot - Head Of Services EMEA
September 29, 2015

cloud, small business, benefitAs more and more businesses seek to maximize their IT return on investment (ROI), cloud services are playing an increasingly important role. Cloud computing is becoming a commonly adopted technology across a plethora of industry sectors, with more businesses and organisations now realizing the many benefits that it can potentially offer them. If you decide to use Cloud computing services, besides saving money you will be able to afford technology and compete with other small businesses and even with top companies as well. Below are just some of the benefits that cloud computing offers:

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How To Migrate Your Business To The Cloud

BY Andrew Heriot - Head Of Services EMEA
September 23, 2015

Follow the 6 steps in our latest eBook, 'How To Move Your Business To The Cloud', and start adopting technology that will enable you to focus on decreasing IT costs, not IT headaches!

Here's your easy to follow business checklist to successfully migrate to the Cloud...

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Cloud, On Premise or Hybrid: Choosing the right solution for your business

BY Richard Brunton - Guest Blogger
September 22, 2015

cloud computing, on premise, hybrid For any sized business, taking advantage of what the cloud has to offer can be daunting. Many of our customers have expressed concerns over data security & data ownership. These are valid reasons to be cautious on what your business hosts locally & in the cloud. In particular it’s important to check who owns the data, as often clients can end up paying to retrieve their own data too. But security is a perceived road block to cloud adoption; with data breaches & the loss of customer data making regular headline news, your choices as a business are critical.

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How Small And Medium Businesses (SMBs) Can Punch Above Their Weight With Cloud Software

BY webmaster
September 18, 2015

Beautiful summer sky.When it comes to the current global business landscape, big corporations seem to have every advantage over many SMBs. When resources and finance get tight, it's almost as if small businesses are left in the dust. Yet, that isn't always the case any longer. The main reason is due to cloud software. Through cloud computing and associated technologies, the playing field has become a bit more even between the Davids and the Goliaths of the business world. From handling payroll to becoming more agile, cloud software has allowed SMBs the opportunity to have more of an edge while eliminating some of the barriers towards business growth.

ACTION POINT: Read our whitepaper Soaring In The Cloud: What's Fuelling SMB Growth to find out how you can achieve rapid growth with cloud-based technology.

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