When it comes to your business, you will find that your data and information are constantly at risk and under threat. There are thousands of hackers out there with malicious intent, eager to break into your system and seize sensitive data. You should be cautious and prepared to tackle such unscrupulous individuals and protect your computer and IT systems from cyber security attacks. It is here that you need professionals that are experienced and adept in fighting cybercrimes, to ensure your data is free from intrusion from every angle.
“Everything I have ever learnt in life I learnt from social media” said nobody, ever. Whilst we live in connected, information rich times, there is only so much you can learn from reading blogs and white papers. Interaction, the pooling of experience and ideas: that’s where motivation, inspiration and innovation can be helped to grow.
Money is often tight in a startup - with 82% of initial funds usually coming from the business owner and their immediate network of friends and family. And when so many startups fail to make it past the first few years, every dollar spent counts!
Data. Your company collects it, stores it. You have lots of it because as every business knows, it’s a vital asset. However, all this storing, saving, collating, collecting customer data serves no purpose unless it is used to assist and improve customer engagement, business decisions, processes and growth. – How can you monetise your data? One word: segmentation.
Content is indeed king these days, and that means you need to be posting content regularly on your own site. However, you may not be able to create your own content in house. You may not have the staff or the time to craft something great. That's why outsourcing content creation is becoming so popular. Here's some tips and services you can use to hire the best writers and get the best content possible.
Growing competition has forced businesses to become more and more creative in their attempts to capture the imagination of the buying audience. As imaginative as sales tactics are, they have revolved around one very simple principle: a strong promotional sales message with the aim of a prospect talking to a salesperson leading to a purchase.
Yet in recent times, the sales model has undergone a radical change. Customers have access to multiple sources of information to conduct their own research before they buy, rather than the traditional route of seeking advice from a brand’s sales team.
Bankruptcy: the nightmare that every business owner fears. If you do not have an effective debt management strategy or plan for your company, you are vulnerable to the threats of insolvency. It is crucial for you to ensure that you take the appropriate steps and measures to avert bankruptcy and never allow your business to stray onto that path. Large organizations have departments and trained staff that deal with business debt management. However, small to medium scale businesses often lack the experience and skilled manpower to manage their cash flow. Most of the time, the owners of the firm are not financial experts themselves and can make hasty decisions, which can be detrimental to the financial health of the business.
Increasing the number of conversions requires increasing the quality of interactions between the customers and the business. This is a simple law that works perfectly in modern online business. To ensure the law is followed, businesses try their best to provide a cohesive customer journey.
Most clients follow a fairly predictable life pattern, which informs the sort of financial advice & services you provide. They get an education, buy their first car and first home. They have children. They buy a bigger home and retire.
But your book of business is full of clients, and their spouses and children—all at different life stages. It's a logistical nightmare trying to keep track of everyone. Unless you acquire some technological assistance.
That's why people buy a CRM like *ahem* Maximizer CRM for Financial Advisors. It automates a whole range of work processes, helping you meet your clients' changing needs.
The success of your practice hinges largely on strong client relationships. And while advisors may deliver exceptional client care, the quality of your service also depends on your support teams. Advisors initiate client relationships. But support staff often facilitate, helping with record-keeping, ensuring compliance, and managing communications.
Imagine increasing sales by 29%. Picture the ability to improve productivity. Visualise simplifying the necessary daily grunt tasks. Is this business Nirvana? Interestingly, all of those statements are the genuine benefits a company can experience when they implement a Customer Relationship Management solution (CRM). Better still, CRM isn’t a stand-alone option that brings automation and efficacy to just one part of a business. CRM can benefit every single department by uniting marketing, finance, sales, logistics and customer service. With all those proven advantages, the opportunity to write reams of positive articles on this subject are endless.
We're living in a device-saturated world. The multiplicity of technology and the accessibility of information is enabling busy customers to research prior to purchase. Prospects are now in a much stronger buying position, so the power has shifted from the company to the individual buyer. This has significantly changed the complexion of the customer journey.
Are you looking for funding for your small business? For a long time, your only choice would have been to obtain financing through traditional bank loans. This is, however, no longer the case. Nowadays, you will often find that obtaining business loans from alternative lenders is the best choice for your business. Here are a few reasons why.
You would think that a good product description is just that: a description of the product that sells it, right? As a matter of fact, the process of writing a really effective description is more nuanced. Here's the 7 steps you should follow to get your products selling out.
In a recent survey, 92.3% said they maintain databases to host information on customers or prospects. With this in mind, GDPR is going to be a huge data nightmare and as you will read below, may lead to drastic steps! Getting data right in CRM has always been a challenge and ongoing investment. Getting it right now is going to be a compliance need.
The GDPR (General Data Protection Regulation), coming into enforcement in May 2018, has significant and far reaching implications for marketers and those responsible for CRM data. It will affect any organisation that collects and/or processes personally identifiably data of any EU citizen. The UK’s Brexit will NOT exempt UK businesses, as GDPR is already agreed and in place ready for enforcement in the UK.