• Track and resolve customer service incidents in the new Customer Service & Support Module

• Improve customer service with integrated business processes

• Share product and support information, create and publish documents in a searchable Knowledge Base

• Reduce help wait times by enabling partners and customers to help themselves in the Knowledge Base, accessible through the Partner and Customer Web Portals

• Save time with online customer and partner self-service access to incident status

Improved from Maximizer Enterprise 7:

• Send emails faster in the Marketing Campaign Manager

• Test email campaigns before sending them

• Monitor your email campaigns with improved summary statistics

• Improved collaboration and time management

• Improved email interface

• Industry-specific sample data to help you get started

Marketing Campaign Manager
Maximizer Enterprise now integrates marketing tools with its traditional sales and contact management module to enable marketing departments to execute cost-effective email and direct mail campaigns that deliver more qualified sales opportunities.

• Generate more leads per dollar
  Save time and money with direct email campaigns that ensure a high response rate with high-impact HTML email messages. Maintain top-of-mind presence with customers and prospects through ongoing, campaigns and newsletters.

• Increase repeat business
  Create, execute, and manage personalized email and direct mail campaigns that touch the customer multiple times. Set target profiles according to product interest, geography, or any other user-defined criteria, and create the right offer for the right customer or prospect.

• Track responses and ROI
  Track lead sources and web responses through automatic creation of User-Defined Fields and Notes in the customer record so you know which campaigns are working.

Customer Service & Support Module
Increase efficiency, improve customer satisfaction - The new Customer Service & Support module enables you to streamline your operations, improve customer satisfaction, and retain customers for life.

• Manage and resolve service incidents
  Effectively manage workflow, track and respond to service inquiries, and escalate to the appropriate expert in the company.

• Resolve issues faster with the Knowledge Base and Online Customer Self-Service
  Arm your staff with updated information to answer your customer's questions, or enable them to help themselves. Online customer self-service gives customers and partners access to the Knowledge Base and their own customer service cases. Share information by enabling technical representatives to create and publish their own articles for internal or external viewing.

• Track Customer Service Levels
  Ensure service level agreements (SLAs) are renewed by tracking each customer's entitled service level and contract expiry date.

• Cultivate long-term, profitable customer relationships
  Share all customer information and interaction history across all departments, including sales and customer service to provide consistent service.

Improved Palm synchronization

• Maximizer Link gives your mobile sales force the power of Maximizer in the palm of their hand by taking important customer information on the road

• Transfer information from Maximizer Enterprise to a Palm OS device, then update it and synchronize with information back at the office

• Improved synchronization and set-up

Improved remote synchronization

• MaxExchange for staff in remote offices enables users to work from a single database that is automatically regularly synchronized to keep everyone up to date

• Data transfer via WAN, email, or FTP with automatic error correction

• Improved interface synchronization, integrity and stability in transferring data

Employee Portal

• Carry out everyday tasks, from wherever you are, with any computer with the web-based version of Maximizer Enterprise

• Access and update customer information and calendar appointments

• Check Hotlist tasks and act on new Opportunities

• Access the customized Intranet for inter-departmental sharing of information

• Access Key Indicator reports and charts for real-time sales status updates

• View documents and collateral in the Company Library while away from the office

• Built-in advanced user authentication and group security

Partner Portal

• Quickly and easily distribute sales opportunities to resellers and partners worldwide

• View status and feedback on sales opportunities, forecast sales revenue

• Enable Partners to create and access their own customer service cases

• See Knowledge Base articles specific to Partner security level

Customer Portal

• Save time with online customer service options to create and access their own customer service incidents, or solve their own issues with Knowledge Base articles

• Create a personalized experience on your website by enabling customers to update their client records and check order status of online purchases

• Enable Partners to create and access their own customer service cases

• Track customer contact at the website by automatically adding Notes and flagging important leads for follow-up

eStore Module
Integrate your web front with your CRM solution to automate online purchases with the eStore module.

• Increase revenues
  Make more time for sales people to focus on selling complex products and acquiring new customers by automating purchases of small products and sales with repeat customers.

• Easy for you and your customers Drive more traffic to your online store with ecoupons and special announcements in your email campaigns. Then process credit card transactions through several payment gateways that include fraud protection for your security and SSL-encryption for your customers'security.

• Send emails up to five times faster

• Test email campaigns to yourself or other users to ensure proper merge fields and content before sending them to your list

• Monitor your email campaigns with improved summary statistics

Improved collaboration and time management

• Ensure the right person is assigned a task during the sales cycle with one-click task re-assignment to team members

• Assign read or modify rights to calendars and Hotlists for team members

• Easily set-up group meetings with other users, verify their attendance and send email reminders

Improved email interface

• Updated email interface, familiar Outlook look and feel, including new icons for importance level and follow-up status

Industry-specific sample data to help you get started

• Install sample Address Books, including helpful user-defined fields for Financial, Real Estate, Legal, High-Tech, and Home Office users

Better Customer Data

• Ensure a clean and accurate customer database with duplicate record checking of new entries

• Collect accurate and complete information with mandatory fields

• Prevent unrestricted changes with an additional security layer for optional read-only views

Tighter integration with Microsoft Outlook

• Make it easy for staff with simple, interchangeable use of Outlook and Maximizer Enterprise for email and calendars

• View all Outlook email in Maximizer Enterprise, automatically match to the customer record in your database and save relevant messages to keep information in one place

• Access Outlook contacts from Maximizer Enterprise email

Improved MaxExchange Synchronization

• Save time and increase user efficiency with easier to use interface

• Improved synchronization efficiency and data integrity

• Better connection and reduced overall synchronization times

Improved Installation and Administration

• Save time with rapid installation, set-up, and configuration

• Know which of your computers are running which version of Maximizer Enterprise with new workstation installation reports

• Now supports all versions of Windows, including 2000, ME, and XP

Extended Reporting

• Easily access over 150 pre-formatted reports and graphs to analyze revenue forecasts, sales pipeline analyses, customer profiles, account activities, and customer service incidents

• New Key Indicator graphs in the web-based Employee Portal for management-level decision-making

Improved Maximizer Link for Palm OS devices

• Rapid synchronization through HotSyncÒ combines information with Phone List, Date Book, To Do's, custom fields, and Memo Pad

• Now supports HandspringÔ devices

Faster Database

• Save time through quicker access to customer information, Favorite Lists, custom views

• Faster retrieval of Opportunities

• Faster searching through all fields

Easier Navigation

• Navigate the software faster with more convenient menu items and a third layout style with a familiar Outlook feel

• New icons to show whether a record is a Company, Contact, or Individual at first glance

• Improved interface layout and fully customizable views

More Integration capabilities

• Direct XML import/export enables the integration of customer information into any of your other XML compliant applications

• Prevent unauthorized accesses with improved security controls