The Site Builder screen captures information about the Developer who builds the Web site and is the person who will be the administrative contact for posting to ecPlace and to the merchants Internet Service Provider (ISP). This information is not displayed on the Web site. The administrative contact is probably different from the sales and inquiries contact.

The Developer will need to enter a valid Maximizer serial number for each site he builds that will take advantage of Multiactive’s optional free CGI hosting service. This serial number will need to match the serial number of the Maximizer installation that the merchant will be using to receive the orders and inquiries generated from the Multiactive CGI’s.