123Print improves core business functions with the implementation of Maximizer CRM
“We started our relationship with Maximizer in 2004, when it became apparent we needed a solution that allowed everyone access to the same database, capturing real-time data and sharing customer information. Prior to our adoption of Maximizer CRM, we were using Outlook and the shift to Maximizer has enabled 123Print to bring real honesty back into the copy industry.”
“When the decision to use a CRM solution was made, we chose Maximizer as their competitors were too heavily geared towards larger companies and came with high prices. It became apparent that we needed a piece of software that could improve our customer and business intelligence, so that even if sales staff leave the company, we still have a central database of their information and Maximizer fi tted our needs seamlessly.”
|Challenge: Sharing important customer data with all staff|
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