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View a list of Maximizer Software archived media headlines:

Destination CRM

Destination CRM – November 18, 2011

New Maximizer CRM 12 Goes Mobile and Social

Maximizer Software, a provider of customer relationship management (CRM) and mobile CRM solutions, has released Maximizer CRM 12. The latest Maximizer CRM release helps companies address the need for workforce mobility by providing access to a CRM solution across the Apple iPad and any tablet computer or mobile device.Maximizer CRM 12 also includes expanded capabilities in business intelligence, measuring marketing ROI, and iCalendar and SharePoint integration.

"Successful customer engagement requires the ability to integrate your CRM solution into your completely mobile life," said Maximizer Software President Vivek Thomas. "You need to be constantly connected to your customer, be instantly alerted to new revenue opportunities, and make informed decisions, anywhere and at anytime."

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Call Center Software

Call Centre Software – November 12, 2011

TMCnet Call Center Software Week in Review
TMCnet Contributor Rajani Baburajan reported that Maximizer Software’s new CRM solution, called Maximizer CRM 12, is “optimized for new mobile devices.” Features are said to include better performance in accessing the web, more customization options and full integration with the professional social network site LinkedIn 

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Destination CRM

myCustomer.com – November 10, 2011

Maximizer CRM expands across iPad and mobile with new launch

Canadian CRM specialist Maximizer Software has released a new version of its Maximizer CRM suite to meet customer demand for workforce mobility.

Maximizer CRM 12 offers access to the customer relationship management suite across the Apple iPad and any tablet computer or mobile device. Maximizer CRM 12 also includes expanded capabilities in business intelligence, measuring marketing ROI, and iCalendar and SharePoint integration.

The latest Maximizer CRM release also helps integrate social networks into business processes by capturing dynamic social profiles at the customer contact level that can be easily adapted as social networking preferences change.

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Destination CRM

Managing Automation.com – November 9, 2011

CRM Update Adds iPad, Social Networking Tools for Sales

Maximizer CRM 12 delivers customer management tools to sales teams via the iPad, streamlining the process of sales operations on the road and via social networks, according to the company.

For the second time this year, the purveyor of the Maximizer CRM software has updated its customer relationship management platform, adding new social CRM functions and streamlining mobile access to the software. Maximizer CRM 12 extends CRM access to Apple iPad users, a key constituency in today’s mobile environment. The touch-screen user experience in version 12 has improved across all mobile devices, Maximizer Software said, and the company has eliminated the requirement to purchase and use disparate applications tailored to specific mobile devices. In addition, salespeople can now use their mobile devices to view calendars and book appointments with multiple colleagues, and Maximizer 12 also integrates with iCalendar, the company said.

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Destination CRM

Call Centre Software.com – November 9, 2011

Maximizer Software's Latest CRM Software Leads with Social Networking Capability on Any Mobile Platform

Maximizer CRM 12, the new mobile user interface, can assist businesses to offer better customer engagement and capitalize on business opportunities anywhere, anytime
and on any mobile platform.

Targeting social media savvy business customers, the latest CRM solution is optimized for new mobile devices. It features enhanced Web access performance, expanded
customization options and full integration with LinkedIn.  Leveraging the latest Maximizer CRM, companies can address the need for workforce mobility by providing access
to a CRM solution across the Apple iPad and any tablet computer or mobile device.

Read More »


Destination CRM

Fender Bender Magazine – November 2011

Keep Your Customers Marketing to your customer base is critical. Customer retention management software simplifies the relationship-building work of retaining repeat business.  Two things keep your customers coming back: Consistent communication and that once-every-few-years fender bender. Staying in touch is a simple idea, but it isn’t easy for many shops.

Keeping track of names, addresses and emails of past customers, and using that information in a meaningful way can be a challenge. But, with the help of Customer relationship management (CRM) software, shops can collect and organize customer data in a way that lets them automate customer-relations initiatives. That’s a pathway to stronger long-term sales growth, and the reason that CRM systems have been identified as a must-have tactic for collision repair shops looking to succeed in the next decade.

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Destination CRM

Call Centre Services Newsletter -October 20, 2011

Maximizer CRM 12 Availability Announced by CRM Domain Solution Partner Maximizer
Maximizer is a CRM Solution provider and one of the leaders in the industry with powerful LinkedIn integration and built-in mobile and web access. The company recently announced the availability of Maximizer CRM 12.

This new version of Maximizer CRM 12 will now offer customers an enhanced and richer customer engagement and help businesses maximize opportunities anywhere, anytime. It will also help them on mobile platforms by providing them with the maximum benefits and prospects for their business to expand. The new interface has been specifically customized for the latest mobile devices by providing them with better web access performance, expanded customization options as well as full integration with LinkedIn.

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PC Today

myCustomer.com – October 11, 2011
Maximizer launches new CRM suite with added social and mobile tools

CRM vendor Maximizer is addressing the needs of mobile users with a new version of its CRM suite offering LinkedIn integration and built-in mobile & web access. MaximizerCRM 12 offers a new mobile user interface optimised for the latest mobile devices including iPhone, Blackberry, Android or any other smartphone or tablet computer, combined with enhanced web access performance, expanded customisation options and integration with LinkedIn.

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PC Today

Doveabove.com – October 11, 2011
Integrate Your MS Outlook with Maximizer CRM

Looking for the right CRM database software can be a real headache, and I believe you would be very eager to solve your problem today. Taking the time to look around carefully will definitely give you some good choices, and this is one of those tools that will help you manage your business better... It is always good to get the right products for your business, so that you will not be feeling frustrated most of the time. You can also make use of this opportunity to learn more about what Maximizer CRM can do for you.

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PC Today

Website Magazine | Joseph Klaas.com –
September 30, 2011
Maximizer CRM Now Includes LinkedIn

Maximizer Software, a CRM provider, has announced the availability of Maximizer CRM 12 — which fully integrates LinkedIn into its services. The LinkedIn integration allows users to access LinkedIn profiles from the contact record, as well as view a contact’s company information and connections. Furthermore, invites can be sent through the CRM without having to separately login to LinkedIn each time.

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Customer Experience Management

Customer Experience Management –
September 30, 2011
Maximizer Announces Maximizer CRM 12 with LinkedIn Integration and More

The latest CRM software, Maximizer CRM 12, now features new mobile user interface optimized for the latest mobile devices, enhanced Web access performance, expanded customization options and full integration with LinkedIn, company officials said.

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PC Today

TMC Net – September 28, 2011
Maximizer Software Unveils CRM 12 with LinkedIn Integration and Built-In Mobile & Web Access

Leveraging the new mobile user interface, businesses can offer better customer engagement and capitalize on business opportunities anywhere, anytime and on any mobile platform, company officials said. Targeting social media savvy business customers, the latest CRM solution is optimized for new mobile devices. It features enhanced Web access performance, expanded customization options and full integration with LinkedIn, company officials said.

Read More »


PC Today

Market Watch.com (Wall Street Journal Network) – September 28, 2011
Maximizer® CRM 12 Leads Industry with LinkedIn Integration and Built-in Mobile & Web Access

Leading the industry with powerful LinkedIn integration and built-in mobile and web access, Maximizer Software, a leading provider of simple, accessible customer relationship management (CRM) and mobile CRM solutions, today announced the availability of Maximizer(R) CRM 12.

The new mobile user interface optimized for the latest mobile devices, enhanced web access performance, expanded customization options and full integration with LinkedIn combined in Maximizer CRM 12, enables businesses to provide a richer customer engagement and capitalize on business opportunities anywhere, anytime and on any mobile platform.

Read More »


PC Today

PC Today.com – August 2011
What CRM Can Do For Your Business

Customer relationship management has a reputation as being expensive and geared for large-scale industrial operations. But today, developers have honed and crafted CRM’s power in such a way that it has become simple to use and very applicable to the needs of SMBs. SMBs can use CRM to boost revenues by better analyzing and reacting to existing and potential customers’ needs, while greatly simplifying their marketing, service, and sales operations, whether they are a one-person operation or a 1,000-employee enterprise.

Mark Sippola, CEO and owner of Vancouver-based Corporate Cleaning Services (www.corporatecleaning.bc.ca), says his firm uses Maximizer to ensure that every employee can check on the status of a customer at any time.

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Business Software

BusinessSoftware.com – July 22, 2011
Maximizer CRM Finds a New Home in Microsoft Windows Azure Marketplace

Maximizer Software is an industry-leading Customer Relationship Management provider for easy to use CRM solutions. Recently, Maximizer revealed their new cloud-hosted CRM solution, Maximizer CRM Live, to be available for customers through the Microsoft Windows Azure Marketplace.

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TMC Net

TMC Net  (Norwalk, CT USA) – July 15, 2011
Maximizer CRM Live Now Offered From the Microsoft Windows Azure Marketplace

Officials with the company stated that they are excited to bring 20+ years of experience and proven success with CRM to the Windows Azure Marketplace. The availability of Maximizer CRM Live from the Windows Azure Marketplace will make it even more convenient for customers to access and start experiencing the power of Maximizer’s full-featured, cloud-based CRM solution.

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TMC Net

TMC Net  (Norwalk, CT USA) – April 29, 2011
CRM Week in Review: Cloud and Mergers

David Sims also reported that cloud-based customer relationship management software is an increasingly prominent market. Officials of Maximizer Software recently announced Maximizer CRM Live, which is the on-demand version of its flagship offering with all the expected CRM software functionality, including sales and marketing automation, contact management, and customer support.

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TMC Net

TMC Net  (Norwalk, CT USA) – April 28, 2011
Maximizer Releases On-Demand CRM Software Live

Cloud-based customer relationship management software is an increasingly prominent market, but you didn’t need us to tell you that. Officials of Maximizer Software recently announced Maximizer CRM Live, which is the on-demand version of its flagship offering with all the expected CRM software functionality, including sales and marketing automation, contact management, and customer support.

Read More »


eCRM Guide

eCRM Guide – April 25, 2011
Maximizer CRM Live Offers Quick Deployment as Cloud-Based Solution

Vancouver-based Maximizer Software has joined the array of CRM vendors adding cloud-based customer relationship management (CRM) solutions to their lineup. Now, Maximizer customers can choose to subscribe to Maximizer CRM Live cloud-based applications or deploy Maximizer CRM software on-premise.

In a statement announcing the new cloud CRM solution, Joseph Hui, vice president of technology at Maximizer Software, said, "The on-premise and cloud-based applications are optimized so that customers can move from one to the other with minimal technical requirements. We provide the best of both worlds — since our applications are built upon the same data model, our migration solution will move the customer's entire dataset without any data loss."

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Managing Automation

Managing Automation (New York, NY USA) – April 20, 2011
Cloud-Based CRM Market Gets New Entrant
Maximizer Software releases a cloud CRM offering that shares the data model of its on-premises offering, joining a growing market of on-demand CRM providers.

Hoping to grab its slice of the increasingly lucrative market for cloud-based customer relationship management software, CRM provider Maximizer Software this week announced Maximizer CRM Live, the on-demand version of its flagship offering.

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TMC Net

TMC Net  (Norwalk, CT USA) – April 20, 2011
Maximizer Software Rolls-Out Cloud-Based Maximizer CRM Live CRM Solution

All businesses need a customer relationship management (CRM) tool that is reliable, efficient and secure. And if the CRM tool is cloud-based, then that eliminates the need for hardware and software installations that are generally required for on-premise solutions.  In an effort to provide organizations with a proven, full-featured cloud-based CRM solution, Maximizer Software announced the introduction of a new cloud-based CRM solution, Maximizer CRM Live.

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Customer Interactions Magazine

OnWindows.com – April 20, 2011
Maximizer Delivers CRM on Azure Cloud

Maximizer Software has released Maximizer CRM Live a new cloud-based customer relationship management (CRM) powered by Windows Azure.  Maximizer CRM Live consolidates all contacts, action items, business communications, forecasts, reports and results into one central hub. Managers can monitor ongoing sales performance from their opportunity window or dashboard.
The cloud computing solution also comes with wizard-driven dashboards and customisable real-time indicators.

Read More »


Customer Interactions Magazine

February 2011
Customer Interactions Magazine (Norwalk, CT USA) - Cleaning Up Issues with Mobile CRM

Mobile CRM applications are not just for sales reps that are on the go. They are becoming vital tools to identify and resolve issues anytime, anywhere that results in increased customer satisfaction and business.

Founded in 1991, Corporate Cleaning Services Ltd (CCS) provides high quality janitorial and related services to commercial and industrial clients across the fast-growing Metro Vancouver, B.C. Canada region. It has a team of seven supervisors and 80 work crews who clean over 2.5 million square feet of space every night. The firm prides themselves on their customer service and the rigor with which they inspect and stand behind their work. The supervisors regularly visit each site to perform quality control audits.

Founder and owner Mark Sippola’s vision for CCS was to use information to effectively manage his business and distinguish it from competitors by offering that higher-quality level of service. He sought to speed up responses to service issues, and to ensure that they were being addressed in concert with each other with an effective mechanism where day supervisors would enter these problems on records that the night supervisors could easily access and resolve. He was seeking complete records to show to his clients the tangible actions that he and his team conducted to fix issues.

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