More Businesses Choose Maximizer CRM Software

Thursday, August 5, 2010
10:00am PDT / 1:00pm EDT
Get in the Game with Maximizer CRM 11!
Read more »

Jul 12, 2010
Inc.com – How to Choose CRM Software

"Housing the data on your server (known as "on-premise") gives you control over your data, provides the highest level of security, and allows the most customization and integration with other business applications, but it does require IT resources to set up and manage." Read More »

June 30, 2010
Maximizer brings mobile CRM to small sales teams

Sales Opportunity Management in Team Edition enables companies to create Sales Teams within the system--whether domestic or international, with time zone support built into related appointments and tasks. Sales managers are able to leverage critical insight into the status of sales deals in the pipeline with real-time access into performance data by representative or sales team. Read More »

June 30, 2010
7 Named Leaders in Forrester Wave of CRM Suites for Midsize Organizations

At least 19 different CRM products are viable options for that segment of the marketplace, according to this year's Forrester Wave: CRM Suites for Midsized Organizations report. Maximizer Software — The report suggests Maximizer is "appropriate for smaller firms and divisions of large organizations seeking an on-premises CRM suite application with a low price tag." Read More »

June 30, 2010
TMCnet – With New Maximizer CRM 11 Editions, No One Knows You're a Small Biz

With the right CRM tools, a similar saying can be for sales teams "no one knows you’re a small business". Maximizer Software is offering just that, providing small businesses with marquee sales tools and upgraded contact management capabilities to leverage pipeline opportunities in real time with the Maximizer CRM 11 Team Edition and enhanced CRM 11 Entrepreneur Edition.
Read more »

June 24, 2010
SearchCRM – Siebel, SAP still top Forrester CRM rankings, but face competition

The same companies are leaders, though Siebel and SAP come with higher price tags. Also, vendors like Maximizer, NetSuite, SageCRM, Sage SalesLogix and SugarCRM offer sound solutions best suited for the midmarket, according to the report.
Read more »

June 18, 2010
Albert Alex Torres Blog – Maximizing Your Profits With Maximizer CRM

The benefits of Maximizer are actually many. It can keep track of an unlimited amount of accounts. Each of the accounts can be updated with customer information and past ordering history. This allows your sales team to monitor what the customer wants and potentially needs from your company
Read more »

June 15, 2010
ZDNet – Interview with Vivek Thomas - Five ways that mobilizing your workforce with CRM extends business value

Whether the business is a two-person real estate agency or a multi-national organization, a properly executed CRM-mobilized workforce can extend both the company’s and its customers’ business value.
Read more »

June 4, 2010
Computer Dealer News - Maximizer Software wants to grow in Canada

Maximizer CRM version 11 is all about mobilizing your workforce. "We're looking at how organizations work and we want anyone in the organization to be able to access the complete CRM database in real-time in a way that fits into their work and personal life, especially with the popularity of the BlackBerry device."
Read more »

June 2, 2010
Technology Evaluation Centers Blog - Maximizer CRM Version 11 Highlights

The latest version of the product (Maximizer CRM 11) was released in April 2010 and I had the pleasure of having a briefing with Will Anderson, the executive vice president of technology for Maximizer.
Read more »

April 20, 2010
DM News - Colonial Life works with
Maximizer on CRM

"We have a lot of agents nationwide with different needs, so we're able to use all the different portals to bridge the communications between customers, brokers and field agents," said Zina Oster, Pacific Northwest territory manager for Colonial Life, which has used Maximizer since version 10.5. "Most of our people are out in the field, so it's much more convenient. They don't have to wait till they get back to the office."
Read More »

April 12, 2010
Crackberry.com - Maximizer Launches Industry's First All-Access CRM for SMBs

If you’re looking to increase connectivity and productivity for your outside sales or work forces, I strongly suggest you take a look at Maximizer Software to see if they are the right fit for your company.
Read More »

April 12, 2010
Itbusiness.ca  - SMBs win with bundled mobile licensing of Maximizer’s CRM 11

The company’s latest product, CRM 11 acquired a broader Web access footprint but also got a slimmed down TCO (total cost of ownership) by way of a new all-access license pricing that consolidates desktop, mobile and Web access under one single fee.
Read More »

April 9, 2010
Mobile Enterprise - Mobile CRM Field Goes Specialist And Social

"We're doing a lot of stuff in regard to communications with our customers... everybody's expecting quick responses," says Colonial Life's Zina Oster. "Most products aren't flexible enough, or require IT overhead, or are expensive, but Maximizer had the best combination without making compromises", she adds.
Read More »

April 8, 2010
CRM Magazine - Maximizer Rolls Up Its Mobile, Desktop, and Web Offerings

Version 11 continues along the path of "mobilizing the workforce" and introduces a new all-inclusive licensing option for SMBs. Much like a cable company's bundling of wireless internet, phone, and cable television, CRM player Maximizer is rolling up its mobile, Web, and desktop CRM solutions into one-license access for its small-to-midsize (SMB) customers.
Read More »

April 5, 2010
Visage Mobile - Maximizer Software announces new mobile management tool

CRM expert Barton Goldenberg says that CRM 11 will help give small business owners an edge in employee productivity through advancing mobile management capabilities.
Read More »

April 1, 2010
CMS Wire - All-In-One Access CRM Licenses

Everyone is trying to do more with less at the moment. Maximizer, which provides CRM and mobile CRM solutions, with the release of its CRM 11, is offering an all inclusive, all access license that covers mobile, web and desktop CRM options specifically for SMBs.
Read More »

March 30, 2010
eWeek - Maximizer Software Releases CRM 11

According to Zina Oster, Pacific Northwest territory manager of Colonial Life, a benefits solutions provider that previewed the newest version, the new, highly intuitive user interface is expected to dramatically increase adoption rates from its agents, particularly new agents.
Read More »

March 29, 2010
BlackBerryCool - Maximizer CRM Mobile Updated with New UI, Navigation and Media Support

The latest update to Maximizer Mobile features a redesigned tabbed interface, tighter integration with native BlackBerry applications, and more features that enable deeper interaction with real-time customer data.
Read More »

March 19, 2010
CRM Insight: Thought Leadership vs Sale and Coupon

Reaching customers and prospects through optimal marketing campaigns and messages is a primary goal of most small businesses, but the question of how...
Read More »

January 17, 2010
Blend Work and Play
How to adopt-and adapt-CRM for a generation raised on mobile technologies.

Instead of blocking "rogue" devices such as iPhones, BlackBerrys, and Google Androids, organizations should encourage the use of these popular devices as a way to increase the adoption of line of business (LOB) applications such as CRM and sales force automation (SFA).
Read more »

December 13, 2009
On-the-Go CRM: The Latest Developments

Maximizer Software is also a RIM BlackBerry ISV Alliance Member and Microsoft Gold Certified Partner. Maximizer Mobile CRM, which is aimed at small-midsized businesses, gives users instant access to information in the field, including customers' history, leads, sales opportunities, dashboards, customer service cases, documents and schedules.
Read more »

November 24, 2009
Inside Looking Out: An Executive View on Enterprise Mobility with Vivek Thomas

I first spoke with Vivek a few weeks ago when I was introduced to his company's mobile CRM application. I really enjoyed speaking to him to get a sense of how he feels mobility is evolving. We decided to sit down last week and have him be interviewed by yours truly.
Read more »

October 23, 2009
Maximizer Software Joins Rogers Wireless Mobile Data Alliance

Maximizer Software Inc., a provider of customer relationship management, or "CRM," and mobile CRM systems, is now a member of the Rogers Wireless Mobile Data Alliance program.
Read more »

October 2, 2009
Maximizer Launches MaxApp World

CRM vendor Maximizer Software has launched MaxApp World, a global third-party application portal featuring vertical industry solutions, integrated applications, and utility add-on solutions.
Read more »

October 1, 2009
Webcast: Using Online Services & Mobile Apps to Save Time, Money

With Maximizer, merchants can look up a customers history before meetings or after, get in-the-moment updates from field to management and even track their time better.
Read more »

October 1, 2009
Mobile CRM Keeps Enterprises Moving in the Right Direction (page 24)

Mobile devices are a must-have tool for manufacturing companies seeking an edge in today's business environment, as they allow field staff - in both the sales and service side - to keep business moving, no matter where they are, with immediate access to critical customer information.
Read more »

September 9, 2009
DeepDive: Technology Directions - Diving into the Airwaves

There are vendors with very specific wireless customer relationship management (CRM) applications and/or middleware. They are proficient at training your team in how to move back-end applications out to a mobile workforce.
Read more »

September 1, 2009
The mobile CRM convergence: blame the smartphones.

The faster speeds are prompting more firms and users to deploy and enable browsers to access consumer and work applications in realtime via the web...
Read more »

August 31, 2009
Maximizer President Vivek Thomas on Mobile CRM, Social CRM and the SMB

I had an opportunity to speak with Maximizer software's president Vivek Thomas about their big push into the mobile crm space. For those of you not familiar with them, Maximizer is among the leaders in providing customer relationship management tools and services to the SMB community.
Read more »

August 24, 2009
Maximizer CRM was named "Leader: Small-Business Suite CRM"
Read more »

August 21, 2009
Maximizer Mobile CRM Freedom solution for BlackBerry

Whether in sales, marketing, customer care, or any job that requires dealing directly with clients, detailed and easy to access records is crucial.
Read more »

July 10, 2009
Mobile Enterprise - Sales In The Field

The twin business drivers of an economic downturn coupled with a growing mobile-literate workforce are making mobile sales solutions increasingly attractive to enterprises of all types and sizes.
Read more »

July 9, 2009
Hospitality Technology - CRM is Key to World-Class Service at Wickaninnish Inn

Utilizing Maximizer CRM for the past 12 years has been key to the successful and efficient operations at the Tofino, B.C. resort.
Read more »

July 6, 2009
eWeek - How to Motivate Smartphone and Application Adoption from the IT Side

Despite the economic downturn and cuts in IT spending in other areas, mobile adoption in the workplace is on the rise. Some companies have chosen to take advantage of the economy to invest in capital projects such as mobility and its infrastructure.
Read more »

July 2, 2009
Sales & Marketing Management -
Return to the Customer With CRM

Whether you call it an uncertain economy, a down economy, or a recession, one thing is definite: buyer behavior is quite a bit different from what it was a year ago.
Read more »

June 26, 2009
CRM Today - Q&A with Vivek Thomas, President, Maximizer Software

Vivek Thomas joined Maximizer in 2002 and began serving as the CRM software provider's president on June first of this year. He graciously agreed to an email interview with CRM2Day about the current state of the CRM market and Maximizer's plans for the future.
Read more »

June 11, 2009
BlackBerryCool.com - Maximizer Mobile CRM for BlackBerry Walkthrough

Maximizer Software's mobile CRM service for BlackBerry is a robust application powered by a company with a long history in the industry.
Read more »

May 22, 2009
CRM On-Demand vs On-Premise: Four Considerations to Help You Decide

Before making a decision (including selecting a hybrid solution) and narrowing down your option of vendors, following are some clear-cut definitions to help you navigate the options.
Read more »

May 11, 2009
CRM Product Review - Maximizer's CRM Solutions Receive Several Nods

Maximizer Software is on a roll. Six days ago, there was an announcement that two companies signed its partner program, and even more recently, Maximizer Mobile CRM was certified through the Sprint Smartphone Certification Program to work on Sprint networks.
Read more »

May 8, 2009
Maximizer: Now Certified By Sprint

CRM vendor Maximizer Software has announced that it is now a member of the Sprint (News - Alert) Smartphone Certification Program.
Read more »

May 6, 2009
Best of WES 2009: Highlighting the latest & greatest BlackBerry Innovations from WES

Mobile CRM is an application for sales and anyone who needs to track client progress. The app is a mobile component for a robust back end CRM system and it has a proven positive impact on sales.
Read more »

May 1, 2009
Destination CRM ? Twitter on CRM

CRM vendors are beginning to find ways to put the microblogging marvel to work -- for themselves and for their users.
Read more »

April 14, 2009
ISM ? Top 15 CRM for SMBs

April 2009 - Maximizer CRM 10.5 was selected by ISM Inc., Social Media, CRM and Contact Center strategic advisors, as a Top 15 CRM for Small & Medium Business Software Award winner for 2009. This is the seventh time that Maximizer has received this recognition.
Read more »

April 14, 2009
Maximizer looks internally for new leadership

CRM provider Maximizer Software appointed Vivek Thomas as its new president late last week.

Thomas, who is currently managing director of Maximizer's Europe, Middle East and Africa (EMEA) division, will enter his new role on June 1, replacing current president John Caputo.
Read more »

April 13, 2009
ITbusiness.ca: Mobile CRM users favour BlackBerry over iPhone

Customer-relationship management vendor Maximizer (TSX: MAX) says most of its mobile CRM users favour the BlackBerry platform, and the ever-changing dynamics of mobility require more frequent platform refreshes, leading to the recently released Maximizer 10.5 Freedom for BlackBerry.
Read more »

Latest Award