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March 24, 2008 - ITbusiness.ca 
Canadian firm digs itself out of transaction chaos with CRM tool
Maximizer CRM has enabled this Montreal entrepreneur to streamline his data gathering and retrieval process, create an instantly accessible project database, and yes – remember names and birthdays. |
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March 3, 2008 - Small Business Computing 
Taking Customer Relationship Management
to the Max
Maximizer CRM 10 clearly establishes the company’s commitment to empowering SMBs with a product line that lets them start with a contact management solution and transition to full-featured CRM as their business matures."
Laurie McCabe, VP Small Business Insights and Solutions AMI-Partners |
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March 1, 2008 - Destination CRM 
Selling CRM to Your Sales Force
They're set in their ways, stubbornly independent, and resistant to change. But your staff doesn't have to be your toughest sale. |
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February 29, 2008 - SmallBiz Technology 
Maximizer CRM: How It's Going Strong After 10 Years
Maximizer, based on Canada, is now on version 10 of its flagship Maximizer product. The recently launched and re-branded, Entrepreneur version is built for smaller companies and specifically designed to carry them through the growth stages of their company by enabling them to easily migrate to the fuller size versions professional, group and enterprise.

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February 25, 2008 - Inside CRM 
10 Questions for Maximizer’s Will Anderson
Will Anderson is a fan of mobile CRM. What’s more, as CTO of Maximizer Software Inc., he’s in a position to help build the sort of mobile CRM he himself would want to use. With 15 years of CRM product-development experience, and almost 12 of those years at Maximizer, Anderson’s efforts have allowed Maximizer to differentiate itself and have pushed competitors to accelerate their own mobile efforts. |
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February 15, 2008 - CBR online 
Maximizer Software launches Maximizer CRM 10 Entrepreneur Edition
"With the release of Entrepreneur Edition, small business owners gain an extremely comprehensive contact management solution that enables them to incorporate best practices in customer care and time management right from the start." |
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February 15, 2008 - CRM Today 
Maximizer Software Completes CRM Family of Products with Launch of Maximizer CRM 10 Entrepreneur Edition “With this release, Maximizer Software is the only vendor that offers a complete family of CRM products for small and medium-sized businesses (SMBs) that enables a smooth migration from contact management through to full-featured CRM.” |
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February 15, 2008 - DestinationCRM 
CRM for One: Catch 'Em While They're Young
"Maximizer offers a pretty feature-rich functionality for software of that cost and capability. The stuff around analytics and mobility is way beyond what you typically expect from a software company that size." |
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February 18, 2008
- We Blog CRM 
CRM for the Sole Proprietor
“Of course there are contact managers out there that can be used by entrepreneurs and work from home moms but what Maximizer has done is to be there for the entrepreneur and hopefully grow with him as he moves towards becoming a mid-market player.”

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February 19, 2008 - TMCnet 
Maximizer Rounds Out Maximizer CRM 10 Suite with New Entrepreneur Edition
Even a small business can benefit from a mobile CRM solution. With mobile CRM, your workers can have access to the critical business information they need via their BlackBerry devices, and the ability to manipulate it in near real time." |
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February 20, 2008 - Inc.com 
Mobile CRM
"This new tool offers entrepreneurs and small-business owners mobile access with MaxMobile Lite for BlackBerry, on-demand business coaching, on-the-fly reporting, and improved time and task management with Outlook integration." |
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January 15, 2008 - DestinationCRM 
Maximizer Consulting Goes a la Carte
"With an eye toward helping small and midsize businesses (SMBs) implement CRM quickly and efficiently, Maximizer Software has introduced a new set of packaged professional services offerings called CRM Express Services."

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