CRM Software & Contact Management

June 26, 2009
CRM Today - Q&A with Vivek Thomas, President, Maximizer Software

Vivek Thomas joined Maximizer in 2002 and began serving as the CRM software provider's president on June first of this year. He graciously agreed to an email interview with CRM2Day about the current state of the CRM market and Maximizer's plans for the future.
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June 11, 2009
BlackBerryCool.com - Maximizer Mobile CRM for BlackBerry Walkthrough

Maximizer Software's mobile CRM service for BlackBerry is a robust application powered by a company with a long history in the industry.
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May 22, 2009
CRM On-Demand vs On-Premise: Four Considerations to Help You Decide

Before making a decision (including selecting a hybrid solution) and narrowing down your option of vendors, following are some clear-cut definitions to help you navigate the options.
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May 11, 2009
CRM Product Review - Maximizer's CRM Solutions Receive Several Nods

Maximizer Software is on a roll. Six days ago, there was an announcement that two companies signed its partner program, and even more recently, Maximizer Mobile CRM was certified through the Sprint Smartphone Certification Program to work on Sprint networks.
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May 8, 2009
Maximizer: Now Certified By Sprint

CRM vendor Maximizer Software has announced that it is now a member of the Sprint (News - Alert) Smartphone Certification Program.
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May 6, 2009
Best of WES 2009: Highlighting the latest & greatest BlackBerry Innovations from WES

Mobile CRM is an application for sales and anyone who needs to track client progress. The app is a mobile component for a robust back end CRM system and it has a proven positive impact on sales.
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May 1, 2009
Destination CRM – Twitter on CRM

CRM vendors are beginning to find ways to put the microblogging marvel to work -- for themselves and for their users.
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April 14, 2009
ISM – Top 15 CRM for SMBs

April 2009 – Maximizer CRM 10.5 was selected by ISM Inc., Social Media, CRM and Contact Center strategic advisors, as a Top 15 CRM for Small & Medium Business Software Award winner for 2009. This is the seventh time that Maximizer has received this recognition.
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April 14, 2009
Maximizer looks internally for new leadership

CRM provider Maximizer Software appointed Vivek Thomas as its new president late last week.

Thomas, who is currently managing director of Maximizer's Europe, Middle East and Africa (EMEA) division, will enter his new role on June 1, replacing current president John Caputo.
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April 13, 2009
ITbusiness.ca: Mobile CRM users favour BlackBerry over iPhone

Customer-relationship management vendor Maximizer (TSX: MAX) says most of its mobile CRM users favour the BlackBerry platform, and the ever-changing dynamics of mobility require more frequent platform refreshes, leading to the recently released Maximizer 10.5 Freedom for BlackBerry.
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March 9, 2009
DM News: Building loyalty on a busted budget in 2009

The key to developing brand loyalists is reviewing all of your customer touch-points to create experiences that “wow” your customers. Loyalty cards and points programs may encourage some repeat purchases, but they don't breed emotional brand commitments.
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February 25, 2009
ITbusiness.ca: iPhone, BlackBerry to slug it out for "mobile CRM" supremacy

"With mobile access to customer information online, there's very little need for our sales team to return to the main office when they're out closing a deal."
- Doug Roche, Managing Partner, RTR Advisory Group.
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February 20, 2009
The Washington Post & PC World:
10 Must-Have Apps for Your BlackBerry

Leave your laptop at home--or, at least, that's what this CRM (contact relationship
management) application promises to help you do. Maximizer CRM for the BlackBerry offers many of the features of the company's popular desktop CRM app in a version that takes advantage of your smart phone's features.
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February 17, 2009
Wireless Week: FirstNews Briefs

Maximizer Software debuted debuted Maximizer CRM 10.5 Freedom for BlackBerry smartphones from Research In Motion (RIM), enabling one-click, one-touch access to customer and sales information. The release was unveiled at the opening day of GSMA Mobile World Congress.
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February 16, 2009
RCR Wireless: @MWC: Maximizer targets BlackBerry users with CRM solution

Maximizer Software has launched its entirely first mobile product exclusively for BlackBerry handsets that is geared to free workers from laptops and reduce downtime in the field for sales and service professionalss.
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February 16, 2009
PC World Blogs: Maximizer CRM 10.5 Freedom for BlackBerry Announced

Unveiled at the opening day of GSMA Mobile World Congress, the solution delivers enhancements that will move small to medium-sized businesses (SMBs) one step closer to a smartphone-only workforce. The latest mobile CRM offering frees executives and managers from cumbersome laptops and reduces downtime in the field for sales and service professionals.
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January 13, 2009
PC Mag Blogs - Maximizer Mobile CRM Now Available for HTC Google G1 Smartphone

By accessing Maximizer Mobile CRM through a wireless web browser, sales and service professionals who use the HTC Google G1 may now view and update critical customer, sales, and service information in real-time, directly from the smartphone to the corporate CRM system.
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December 16, 2008
insideCRM - Top 5 CRM Predictions for 2009 from Maximizer’s CTO

We did a Q&A with Will Anderson, Maximizer’s CTO, earlier this year and found him to be a smart guy who loves technology, especially mobile technology. In Will’s words, here’s what we have to look forward to in 2009.
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December 5, 2008
destinationCRM - Maximizer Maximizes Its Mobile Operating Options

The CRM vendor's mobile solution is now available for Nokia phones and other smartphones running the Symbian operating system.
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